EcoPocket

EcoPocket is a web-service which lets users track their carbon and water footprint of products they purchase and also helps users in tracking and managing their monthly expenses.

Project Details

Team: Manas Karambelkar, Markus Schmeiduch
Duration: 3 days
Course: Video Prototyping at CIID
Guides: Vinay Venkatraman, Erland Kyte

Description

Concept
EcoPocket is a web-service which lets users track their carbon and water footprint of products they purchase and also helps users in tracking and managing their monthly expenses.

Storyboard
The story is narrated from the user’s point of view so that they can explain why it is useful for them. Two different users were included to show different use cases. This was done with the intention of creating a connection with the viewer since it does not look like the company is selling a service – but people like you are sharing their experience.

Production
After finishing the storyboard, a low fidelity shoot was done, covering as many things as possible in the production and pre-production such as the interfaces and speech. Sound editing was a big issue for cutting out background noise and emphasising the speech. The shots were sequenced in such a way that the user talks about a feature face to face with the audience followed by close-up views of the interface showing the actual user flow.

01_storyboard

Storyboarding

02_intheshop

Special effects using Adobe After Effects to better convey the concept

03_interface1

Mocking up interface in the pre-production

05_inteface2

Faking the interactions to make a realistic impact

StoryboardingSpecial effects using Adobe After Effects to better convey the conceptMocking up interface in the pre-productionFaking the interactions to make a realistic impact


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